Some tips for better photography that help you sell more

Did you know that people usually judge the taste of a cake based on the first slice? Of course, we don’t intend to talk about cake and its delicious or unpleasant taste in this text

We started this text with a metaphor of a person named Nalini Ambadi to draw attention to the important point that initial, quick, and intuitive judgments can have a significant impact on people’s feelings and perceptions, and therefore their decisions

Research also shows that people’s feelings and perceptions about something they first see or interact with usual form in the first 50 milliseconds

Now, if we agree, let’s think about our products – especially handmade and artistic products – and instead of a cake slice, let’s think about their pictures

If we think well, we realize that we really don’t have much time to make an initial impact and attract potential customers’ attention, so every second or even millisecond should be important and vital to us, and we should not ignore it

This is where good, high-quality, and attractive pictures can come to our aid and make the difficult task of influence easier for us

It doesn’t matter what we are selling. From a prominent artwork to a simple handmade product, suitable and attractive pictures can increase the likelihood of selling our beautiful products, which we have spent a lot of time, love, and energy to create

Now that we have learned more about the importance of product photography, let’s get familiar with some great ideas (from prodigi) that can inspire us to take even more amazing pictures of our products

With the help of these ideas, our pictures in our niche business can attract potential customers’ attention more and, as a result, help us sell more of our beautiful products that we have spent a lot of time, love, and attention to create

Let’s consider an attractive scene or background for our product photo
When we want to take a picture of our product, often only the appearance of the product is not important, and it is better to pay attention to the background or surrounding areas as well
An appropriate and attractive background (transparent or in portrait mode) that can also convey a suitable message about the product to the viewer can help sell it

Regardless of what we are selling, the surroundings and background can have a significant impact on the viewer’s initial perception

You may have heard this sentence before : “Don’t sell the mattress, sell a good sleep”

Now, let’s take a look at some of our friends’ product photos in Arttyna, who have more or less observed this issue as an example. And inspired by the above point, let’s see what they are selling